Baidu Inc (BIDU) closed at $126.35 on October 13, 2025, up 3.31% from the previous session, rebounding after a steep 8.09% decline on October 10, 2025. The recent volatility follows Morgan Stanley's report forecasting a 7.3% year-over-year decline in Q3 core revenue and a 66.7% drop in operating profit, driven by a 20% decrease in online marketing revenue partially offset by 20% growth in AI cloud revenue. The broker maintained an Equal-weight rating and lowered 2025-26 forecasts, citing Baidu's focus on AI services and asset divestitures. No major company-specific news was reported on October 14, 2025, and the price movement appears primarily driven by investor reaction to the earnings outlook and broader market sentiment.