Walt Disney Co.'s (DIS) "The Mandalorian & Grogu" earned an estimated $82 million domestically over its three-day opening weekend. Analysts project the film will reach $102 million through the four-day Memorial Day holiday. This debut marks the lowest for a live-action Star Wars film under Disney ownership. The performance falls just behind the 2018 opening of "Solo: A Star Wars Story."
The film tracks toward a $165 million global opening frame. Disney produced the movie with a reported budget of $165 million. This release follows a nearly seven-year hiatus for the Star Wars theatrical franchise. The opening performance raises questions regarding brand fatigue and future theatrical strategy for Lucasfilm.