Meta Platforms Inc. is trading at $641.67 (+3.00%), outperforming a weaker tech sector after announcing its first direct monetization of its AI tools for businesses.
- On June 3, 2026, Meta launched Meta Business Agent, a new AI-powered tool for businesses on WhatsApp, Messenger, and Instagram to handle customer service and sales.
- This marks the first time Meta is charging for its AI agent products, signaling a significant new phase in its AI monetization strategy beyond advertising.
- The stock's strength comes despite a broader downturn in the Nasdaq, which was dragged lower by weakness in semiconductor stocks.