Meta’s automated moderation systems are wrongfully deleting Instagram and Facebook accounts. Some affected users have maintained these profiles for several years. Automated flags have accused users of severe violations, including child exploitation.
These deletions erase personal assets and business accounts, causing significant distress. Users report immense frustration with an appeals process largely managed by AI. Reaching a human reviewer remains difficult for most individuals.
Meta claims its newest AI tools make 13% fewer mistakes than human moderators. The company reports these tools identify 10% more violations than humans. Meta attributes the current wave of incorrect bans to older moderation systems rather than its latest technology.
The surge in wrongful deletions has damaged trust among individuals and businesses reliant on Meta's platforms.