OpenAI is developing new features to compete directly with rivals SpaceX and Meta. Both competitors recently launched personal AI agents capable of handling multi-step tasks.
The project includes features to counter SpaceX’s Grok Bot. That platform allows users to create persistent AI teammates for various specialized jobs.
OpenAI also held discussions about a personal AI assistant to challenge Meta’s latest agent. This strategic shift aims to close the gap in the emerging market for autonomous, task-oriented personal agents.