Netflix raised UK subscription prices for the second time this year.
New rates take effect September 3 for new members.
The Standard with Ads plan increased 33.4%.
Monthly costs for this tier rose from £5.99 to £7.99.
The ad-free Standard plan rose 7.7% to £13.99.
The Premium tier increased 10.5% to £20.99.
Netflix stated the adjustments fund investments in entertainment and service quality.
Existing subscribers will receive notification one month before the new pricing applies.