Nike announced a reduction of approximately 1,400 global roles. This move marks the second round of layoffs for the company in 2026. Nike shares currently trade near a 10-year low. The company reports declining digital sales and ongoing struggles in Greater China. Management is implementing a turnaround strategy to rebuild wholesale channels and reposition the brand.
Nike Slashes 1,400 Jobs, Facing 10-Year Stock Low and Sales Slump