System1 is trading 18.51% up now at $2.24 after MapQuest reached No. 1 among U.S. navigation apps and No. 8 among overall free apps on August 30.

  • MapQuest ranked No. 2 among free apps in Canada, its strongest chart position in 30 years.
  • Hundreds of thousands downloaded the apps, and usage rose roughly 50 times normal levels.
  • Attention followed MapQuest’s refusal to rename Lake Ontario to “Lake America,” creating viral publicity for System1’s flagship property.