Atlassian will begin collecting customer metadata and selected in-app content by default starting August 2026. The company will use this information to train its artificial intelligence capabilities.
Mandatory data collection applies to Free, Standard, and Premium subscription tiers with no opt-out option. Enterprise-level customers will retain greater control over their data contributions under the new policy.
Barclays slashed its price target for Atlassian by nearly 40%, dropping from $165 to $100. The bank maintained an Overweight rating despite the significant target reduction. Analysts noted that market sentiment has decoupled from fundamentals during a broader software sector valuation reset.