Nestlé USA successfully eliminated all FD&C artificial colors from its U.S. food and beverage portfolio on June 17, 2026. This milestone fulfills a pledge made in June 2025 to remove these ingredients within one year. The change impacts all products across retail groceries and commercial food service offerings.
The company replaced synthetic, petroleum-based additives with natural alternatives. Brands like Nesquik have already transitioned to these new formulations.
This initiative follows a broader consumer staples trend toward transparency and clean label products. Nestlé’s move increases pressure on competitors like General Mills and Kraft Heinz to accelerate their own removal of artificial dyes.