Wix's AI application development platform, Base44, launched its proprietary large language model (LLM) named Base1. The platform allows users to build applications using natural language. Base1 is currently in production and serving active users.

The specialized model replaces previous reliance on foundational models from OpenAI and Anthropic. This shift reduces dependency on third-party providers and lowers significant compute costs.

Base44 trained Base1 on a unique dataset comprising millions of user interactions. The company expects the model to outperform larger, general-purpose alternatives in specialized application building.